creating strong, stylish, and strategic visual solutions for brands that want to stand out and stay memorable
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( RU | EN )
anastasia zatsepilina
Brand Designer who builds identity with meaning
creating strong, stylish, and strategic visual solutions for brands
anastasia zatsepilina
Brand Designer who builds identity with meaning
I deeply study trends, understand consumer psychology, and know how to spark interest in a product so it sells without the hard sell.
With 3+ years of hands-on experience, I combine structure and creativity to design not just for beauty — but for purpose.
Services
( 1/4 )
• Marketing analytics
• Creative Direction and two Сoncepts
• Primary, secondary log, logo mark
• Circle version for social media
• Colour palette
• Brand pattern
• Brand identity guidelines
• Typography pairing
• up to 2 printed product layouts
• Two free revisions
• Web files (png, jpg) and files to print (ai, eps, pdf)
brand identity Package
TIMELINE 3-4 WEEKS
( 2/4 )
• Comprehensive marketing analytics (analysis of target audience and competitors, identification of positioning, mission, philosophy, brand values)
• Formation of a brand platform
• Creative Direction and two Moodboards
• Primary logo
• Secondary logo
• Logo mark
• Circle version for social media
• Colour palette
• Brand pattern
• Typography pairing
• Brand guidelines
• up to 5 printed product layouts
• Two free revisions
• Web files (png, jpg) and files to print (ai, eps, pdf)
Branding Package
TIMELINE 4-5 WEEKS
( 3/4 )
• Marketing analytics (analysis of target audience and competitors)
• Сontent check
• Drafting 2 concepts
• Avatar
• Colour palette
• Typography
• Highlight covers 6-8 pieces
• Design of 9-12 posts
• Templates for stories 3-4 pieces
• Account Guideline
• Two free revisions
• Web files (png, jpg)
Bonus: 1 content shooting (shooting concept, selection of models, photographer, studio)
social media design Package
TIMELINE 2-3 WEEKS
( 4/4 )
• Marketing analytics
• Drafting 2 concepts
• Photo creatives
• Video creatives
• Two free revisions
• Web files (png, jpg)
AI creatives
TIMELINE 1-2 WEEKS
work process
5
presentation
6
files preparation
4
design development
3
creation of concepts
2
analytics
1
briefing